Premium mobile game rewards like exclusive skins,
in-game currency, rare characters, delivered directly
to your loyalty members. Higher perceived value.
Instant redemption. And customer profiles that tell all.
Your Loyalty Program
Needs Rewards That
Actually Create Loyalty
51% of Loyalty Points Are Never Redeemed
When members don't redeem, they don't engage.
When they don't engage, they churn. The cause is
the same: rewards feel uninspiring, too far away, or
just not worth the effort.
NLOQQ changes the reward itself. Game rewards
are immediate, exciting, and personalised. They
feel like gifts and don't commoditise your brand.
What Changes When You Offer Mobile
Game Rewards
Traditional Rewards
NLOQQ Game Rewards
5% cashback on next purchase
Exclusive legendary skin, only available through your brand only
Points that expire unnoticed
In-game item delivered instantly at checkout
Redeemed by ~12% of members
Claimed within hours by engaged players
Feels like a discount
Feels like a brand experience
No data on who redeemed
Full verified player profile via NLOQQ ID; consented, rich, actionable
Four Steps To
Measurable Results
Selection
Choose the game
and the digital reward
values
Integration
Add promo codes
to your loyalty
reward offers
Engagement
Shoppers earn,
redeem, and
return
Measurement
Dashboard shows
KPI metrics such as
SKU-level redemption rates
What Loyalty Programs Have Seen
-33%
CPA reduction across NLOQQ campaigns
29%
CTR on in-game branded content
+20%
CLV uplift vs
regular users
1-2
Days API integration
with your existing order management system
X5 Retail Group Integrated
Game Rewards Into Their
Loyalty Program
"The project is simply amazing in its
effectiveness."
— Alexey Nikitin, Partnerships Manager, X5 Retail Group
What loyalty members said:
"Looks like my store budget will soon increase" — Tatyana
"No wonder I've been saving up points all my life!" — Lina
"I'll become a regular customer now" — Daria
"The reason to get an X5 Club card" — Anonymous
× Romance ClubGrocery Loyalty · 24,000+ stores
4-Way
Win
Win
Shoppers, gamers,
retailers, and publishers
all benefited
retailers, and publishers
all benefited
X5 loyalty members redeemed reward points
for premium items in Romance Club.
(2M active users, women 18–35)
Shoppers had a reason to earn points.
Gamers got premium rewards from grocery
shopping.
X5 gained loyalty enrollment and sales lift.
The publisher gained new players.
Any Brand With a Loyalty Program. Any Sector.
Grocery &
Convenience
High-frequency purchase
environments where loyalty
reward quality directly
impacts visit cadence.
Finance, Insurance,
Telecom
Card and banking loyalty
programs where in-game
rewards differentiate from
the next card in the wallet.
QSR & Restaurants
Visit frequency and app
engagement programs, with
game rewards as the daily
motivation to return.
Fashion & Apparel
Loyalty members redeem for
exclusive game rewards not
available anywhere else.
Scarcity drives perceived value.
Travel & Hospitality
Add gaming rewards as an
additional redemption tier
alongside miles, nights, and
upgrades.
CPG & FMCG
On-pack and retailer co-op
programs where in-game
rewards drive product trial
and repeat purchase.
Common Questions from Retail Teams
How quickly can NLOQQ be integrated into our program?
Typically 1–2 business days. Our team handles the technical connection to your existing loyalty platform. No rebuild required on your end.
Do members need to download a new app?
No. The in-game reward is delivered directly inside the game the member already plays. The claim process is handled via NLOQQ ID, which is a lightweight authentication layer, and not a standalone app.
What data do we receive about members who redeem?
Aggregated and consented individual player profiles, including: verified demographics, gaming preferences, engagement patterns, and purchase attribution. All data is consent-based and GDPR-aligned.
Can we run this alongside our existing rewards (cashback, miles)?
Yes. NLOQQ is designed to layer on top as an additional reward category, not to replace existing rewards. Members can choose game rewards OR traditional rewards, or earn both.
What Would Your Campaign Look Like?
Are you looking for new customers?
Increased sales? Media hype?
Tell us your marketing goals, and we'll help
you choose the perfect mobile game
campaign to achieve them.
Increased sales? Media hype?
Tell us your marketing goals, and we'll help
you choose the perfect mobile game
campaign to achieve them.
